Trade Show Samurai vs. Boobs

The practice of hiring “Booth Babes” is quite common in the trade show industry and one might think that a nice set of melons goes a long way to attracting visitors. I have noticed that some of these Booth Babes are friendly and smiley and do a pretty nice job engaging attendees of all types on the show floor. The problem is when they open their mouths.

Booth Babes have a lot of experience being hot, but little or no experience with your company. Therefore, when someone starts talking to them it becomes immediately obvious that they are clueless when it comes to knowing about your product or services.

Here is how an ugly Trade Show Samurai would stack up against a super-smoking-hot Booth Babe:

Trade Show Samurai vs. Booth Babes

Bottom line is, we’ll take the Pepsi Challenge with any Booth Babe any day of the week. Trade Show Samurai deliver more than a pretty face.

Mike Moyer

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